Article marketing is the writing of articles related to what you do and submitting them to the article directories. You may also guest post on related blogs and stand to gain from the maximum exposure you articles are likely to get. Before embarking on submitting your articles, there are a few things you need to learn.
For one, spam gets deleted faster than you can publish it. If you choose to stuff keywords either in the header or body section, you are not only making the reader experience worse but you also dent your image. Write a good article with the correct keyword density. You arouse the curiosity of readers by giving them info-packed articles. You shouldn't also link spam. Give information first in the article body and restrict your self serving links to the author resource box.
Avoid article spinners by all means. You must have seen those adverts made by unscrupulous people selling their article spinners which can submit articles to thousands of article directories at the single magic touch of a click. They claim this will enable you to flood your site with 'tonnes of traffic' and gain massive sales. Guess what? They are the only people who get to smile all the way to the bank. If you want results take time and submit quality content. Like I just told you, you arouse interest by giving information.
Now you can start submitting articles. Write articles related to your field of expertise. For example if you talk about blogging it would be a good idea to only submit articles related to that. This ensures that links in your resource box are relevant. Link relevance is one important aspect of Search Engine Optimization(SEO).
There are many advantages that come with article marketing. For one you give your articles maximum exposure. They get to be read by people you would have never reached from your blog or website. This people come to your site and can be easily turned into active readers or buyers.
Backlinks are the backbone of SEO. You need to get as many links as possible pointing back to your site. By submitting your site you stand to get links through the author resource box. When this articles get published elsewhere you get more links. Since articles can go viral, you can very easily get lots of links by just submitting articles.
Best of all article marketing will bring you lots of traffic if done in the right way. So why not start submitting content and watch your traffic increase.
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